-
Turtle Beach - Stealth 700
A product launch video that could be a video game itself.
-
Turtle Beach
-
Simple Films
-
Design & Animation: Plural
Creative Directors: Dillard Brown & Sean Starkweather
Design: Sean Starkweather & Dillard Brown
3D Generalist: Mark Wurts
3D Animation: Sean Starkweather
2D Animation: Cisco Torres
Editor: Dillard Brown
Music: Cypher Audio
An audio-visual frenzy for the launch of Turtle Beach’s Stealth 700 headphones.
When Turtle Beach came to Plural for a launch campaign for their Stealth 700 Headphones, our team created a full space odyssey focused on, “The Sound of Victory''. The concept, rooted in a gamer’s universe, celebrates the transportive power of sound - the idea that sound is believability, audio is reality, and Stealth 700 makes the winning difference.
Our team created custom CGI from the ground up for the Stealth 700 launch. We animated a series of duplications and transformations within a vortex of stars.
Once we rendered the Stealth 700 assets, we designed custom animations to emphasize key product details and exciting features.
To support Turtle Beach’s brand alliances with Xbox and Play Station, Plural created dual versions of the campaign for each platform. Our team also created several individual animations highlighting key product features to be used across the web and social platforms.
